BigPark Games is a Microsoft Gaming company located in Vancouver, Canada. They have produced and overseen blockbuster franchises such as: Need for Speed, FIFA Soccer, NBA Street and SSX. BigPark approached me to design an icon to pair with their existing wordmark.
The design process was extremely important for this project. My design document contains over 40 pages of research, logo iterations, colour theory and more. The final result is three 16:9 ‘screens’ to represent the PC, console and mobile gaming markets. The client was very happy with the final icon design.
BigPark Microsoft branding.